Mediation for mobile apps

The mediation feature increases mobile app revenue by calling a range of third-party ad networks to full fill an ad request, sorted by expected return.

Google Ad Manager not only helps publishers support desktop devices, but now, even mobile applications are more interested. If you are having trouble with Google Admob to increase your ad revenue, then Google Ad Manager is also one of the best alternatives available today that publishers can experience.

Gain visibility and grow your ad revenue with programmatic pioneers, Publift

Open Bidding

Open bidding allows publishers to invite other third-party partners to compete for your inventory in a single auction with real-time server-to-machine bidding owner

Audience targeting

This is a feature only available in Google Ad Manager 360. Audience solutions allow advertisers or buyers of your placements to reach the audience they want

In Content Ads - Best Practice

300×250px — Medium Rectangle

728×90px — Leaderboard

320×50px — Mobile banner

These 3 sizes are very popular in programmatic due to high demand by advertisers and because they yield higher CPM.